Campaign details
Brand: Warner BrosBrand owner: Warner Bros.Entrant company: Brand Station, an FCB Alliance - FranceIdea creation: Brand Station ParisMarket: EuropeSector: Media & publishingMedia channels: Social media, Livestreaming, Word of mouth, Influencers, KOLs, Online videoBudget: Up to 500k
Executive summary
For the release of the movie Matrix Resurrections on December 27, Warner Bros. France created the very first trailer playable on Fortnite to let the new generation discover the world of this emblematic saga from the 2000s. Based on the world of Matrix Resurrections, a...