WARC x Cannes Lions: Future of Strategy, plus building brands for a new economy

In this episode of the WARC Podcast from day five of the Cannes Lions festival, WARC looks at strategy across the festival, including the strength of brand in digital e-commerce, insights from CMO interviews and key takeaways from the Creative Strategy Lions.

Watch a recording of this episode here.

Where to listen


01:46 – Joyce Kigathi shares her experience of, and insights from, judging the Creative Strategy Lions Awards. 3:40 – What were the judges looking for in the Creative Strategy category? 05:03 – Joyce discusses the Creative Strategy Grand Prix winner, Renault: Plug-Inn. 07:14 – The importance of diversity in the jury room. 09:55 – The rise of niche and where we might be heading.12:54 – Understanding humans is the...

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