Trends Snapshot: 'Haptic' tech, sensory marketing, and the future of brand experience
This Trend Snapshot includes:
Trend overview: what it is and why it's important
Brands ahead of the curve: examples from Disney, Fujitsu and Audi, among others
Trends Snapshot: 'Haptic' tech, sensory marketing, and the future of brand experience
This article looks at 'haptic' technology, which allows hardware to provide tactile feedback to those who touch it, and the growth of sensory marketing.
