Where to listen
03:00 – Creativity and emotion in B2B campaigns.06:26 – Creative ideas driving business results in Culture Impact and Customer Experience categories.12:29 – Examples of disruptive campaigns.16:49 – Examples of distinctiveness in B2B.18:41 – How do you show that you’re invested in purpose?25:05 – The judging experience.
B2B Grand Prix: Indeed – The Hire
Customer Experience Grand Prix: eBay – Wear ‘Em Out Store
Cultural Impact Grand Prix: Home Center – The Homecoming...