WARC Talks: Reputation versus brand

David Tiltman and Shann Biglione

In this episode of the WARC podcast, David Tiltman is joined by Shann Biglione, Head of Strategic Solutions at Signal AI to discuss reputation and brand.

Brand equity & strength
Public relations
Strategy

Where to listen

Timestamps

01:36 – Intro to Shann and Signal AI. 04:55 – How do you define reputation? 08:15 – The role of marketing within corporate reputation.11:31 – How...

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