01:36 – Intro to Shann and Signal AI. 04:55 – How do you define reputation? 08:15 – The role of marketing within corporate reputation. 11:31 – How should we be measuring success? 13:21 – Is purpose more a question of reputation than brand? 15:56 – Who is performing well in this space? 18:40 – Does double jeopardy rule also apply to reputation? 20:59 – Is there a difference between opinions of consumers and stakeholders?22:18 –...
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Bray Leino
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