Where to listen
Timestamps
01:16 – Introduction to Aprais. 03:04 – Why was it important to do this research? 06:17 – How does Aprais evaluate these relationships? 08:09 – Background to the WARC Rankings. 09:37 – The methodology. 11:37 – Some headline results. 13:00 – How different disciplines are defined. 15:38 – What are you looking for when scoring strategy? 17:59 – Behaviours displayed by effective client-agency relationship.21:10 – How can you build these strong client-agency relationships?...