Where to listen
Timestamps
00:52 – Introducing Juan Mendoza and WARC’s latest Australia Spotlight. 01:38 – Why the focus on Australian data privacy? 03:53 – Three key takeaways. 05:27 – 1. Consumer trust, brands and data. 12:26 – 2. Complying with regulators and regulations. 22:53 – 3. Growing brands in an increasingly data-scarce landscape.
Further reading
Spotlight Australia: Data and privacy
Australia’s push to privacy
Offensive and defensive marketing strategies in a shift to greater privacy scrutiny in Australia...