WARC Talks: Behind the winning idea – McDonald's: The Travis Scott Meal

Jennifer Healan and Tass Tsitsopoulos

This episode of the WARC Podcast explores the strategy, execution and outcome of McDonald's: The Travis Scott Meal, winner of the Collaboration & Culture Grand Prix in the 2021 WARC Awards for Effectiveness.

Where to listen

Further reading

  • McDonald's: The Travis Scott Meal
  • WARC Awards for Effectiveness...

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