Where to listen
Timestamps
01:39 – What’s going on in retail media right now? 04:20 – First-party data. 07:59 – How are organisations approaching the top of the funnel/bottom of funnel conversation? 11:03 – Transparency in the industry. 12:58 – Fragmentation in the retail media space.
Further reading
The WARC Guide to shoppable media
Capturing the Retail Media opportunity for brands
The role of retail media in brand building
Retail media to be the fastest-growing channel in 2023, reaching $122bn...