Where to listen
Timestamps
01:15 – What did you think of this year’s ads? 02:13 – An over-reliance on celebrities. 04:41 – Good examples of using celebrities. 08:06 – Ads with staying power. 10:42 – M&Ms ad. 13:26 – Ads that stood out. 18:36 – Least favourite ad. 22:22 – Which brand had the best lead up to the Super Bowl. 25:10 – What would make Super Bowl advertising more effective going forward?
Further reading
Most Super Bowl ads...