Velocity 12 Markets: Reshaping the world view of middle-class growth

This research by Ogilvy and Mather investigates the opportunities and challenges for brands in 12 developing markets.

Velocity 12 Markets: Reshaping the world view of middle-class growth

Ogilvy & Mather

Download a synopsis of the Velocity 12 report.

View the full Velocity 12 report (external link).

This Ogilvy & Mather 'Velocity 12' report is intended as a guide for CEOs seeking the most promising growth markets along the next trajectory of consumer concentration.