Health and the high street: How retail, food and drink brands are shaping UK health with content



By Shafqat Islam, CEO and co-founder, NewsCred

We have long lived in a world where an individual's health is not self-governed, with significant decisions often laid in the hands of the system, public or private, depending on what country you live in and what you can afford. But like it or not, some of the biggest changes to how UK residents are managing their health – as well as being informed and educated about it – are down to brands operating in the closely related industries of retail, food and drinks, and we at NewsCred are expecting to see more of this in 2015.