GWI Coronavirus Research: Multi-market research wave 5

The fifth research wave provides an updated view on many of the themes covered previously, as well as examining new topics such as worries over a second wave, and reactions to initiatives such as track-and-trace.
  • Concern about the national situation is at its lowest level yet in 6 of the 15 markets tracked since March.
  • Consumers in every single country now expect the outbreak to last longer than they previously thought it would.
  • Two thirds of consumers are extremely, very, or quite concerned about a second wave of the pandemic.
  • Delaying big purchases remains the most common financial response to the crisis, 80% globally say they are doing this, against a backdrop of nearly 6 in 10 globally saying the outbreak has had some financial impact on their job....

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