Nissan Patrol: Conquer Everywhere

Car manufacturer Nissan Middle East used a multichannel, personalised data-driven strategy to relaunch its Patrol marque in the United Arab Emirates.

Campaign details

Brand: Nissan Patrol Brand owner: Nissan Agency: TBWA\RAAD Market: Middle East & North Africa (general region) Industries: SUVs, 4x4s Media channels: Mobile & apps. Online video, Programmatic buying, Social media, Websites & microsites 5 - 10 million

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