Nescafé Dolce Gusto: Inspiring Coffee Corners

Alvaro Bretel

Nescafé Dolce Gusto used an inspirational, personalised multi-channel campaign to grow sales, improve penetration and increase its cultural relevance in the Middle East.

Campaign details

Brand: Nescafé Dolce GustoBrand owner: NestléLead agency: Wunderman DubaiContributing agencies: ZenithCountry: Middle East & North AfricaIndustries: Hot drinksMedia channels:Merchandise & free gifts, Online video, Point-of-purchase,...

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