Emirates NBD: Every Step Counts

Tahaab Rais, Tala Arakji

Emirates NBD, a leading UAE bank, launched a reward-based initiative to help people improve both their financial and their physical health.

Campaign details

Brand: Emirates NBDBrand owner: Emirates NBDAgency: FP7 McCann DubaiContributing agency: FP7 McCann MENATMarket: United Arab EmiratesIndustries: BanksMedia channels:Content marketing, Mobile & apps, Online display, Online video, Social media,...

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