Almosafer: As far as we go

Travel platform Almosafer reversed declining market share through an emotive Ramadan film in Saudi Arabia.

Campaign details

Brand: Almosafer Brand owner: Seera Group Lead agency: FP7 McCann Dubai Contributing agencies: FP7 McCann Riyadh, Dejavu Market: Saudi Arabia Industries: Travel agents, tour operators Media channels: Mobile & apps, Online video, Packaging & design, Public relations, Social media Up to 500k

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