Campaign details
Brand: PitchersBrand owner: United Breweries LTDLead agency: 22Feet Tribal WorldwideCountry: IndiaIndustries: Websites, online services, appsMedia channels: Events & experiential, Mobile & apps, Online display, Social mediaBudget: Up to 500k
Executive summary
Pitchers, an application powered by alcoholic beverage brand Kingfisher, aims to fill the gap between the desire to have a perfect night-out plan and practically finding the right places, as well as exciting deals for a worthwhile experience. The app, therefore, is centred on curating every possible alternative, which answers the most popular question...