Asha Ek Hope: Blink to Speak

Krishnan Subramanian, Parixit Bhattacharya, Geet Alka Rathi

Indian non-profit organisation Asha Ek Hope Foundation and leading stem cell therapy centre NeuroGen collaborated on a practical communication tool for patients suffering from ALS and motor neurone disease across India, as well as globally.

Campaign details

Brand: Asha Ek HopeBrand owner: NeuroGen Brain and Spine InstituteLead agency: TBWA\ IndiaCountry: IndiaIndustries: Charities & voluntary organisationsMedia channels: Direct marketing, Websites & micrositesBudget: Up to 500k

Executive...

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