1600 Quitline: THPF Smoking Kid - A Personal Message to the Smokers

This case study explains how the Thai Health Promotion Foundation employed a new approach called 'inside-out reflection' to promote its stop smoking 'Quitline'.

1600 Quitline: THPF Smoking Kid & A Personal Message to the Smokers

Sutatip Chadavadh and Kusuma Kusoltawee

Campaign details

Brand owner: Thai Health Promotion FoundationAgency: Ogilvy and Mather Advertising ThailandBrand: 1600 QuitlineCountry:Thailand...

Not a subscriber?

Schedule your live demo with our team today