WARC Media Research Conference 2006

Andrew Green (ZenithOptimedia) and James Aitchison (editor of WARC.com) reported directly from WARC's Media Research Conference, London, on Thursday November 23 2006.

WARC Media Research Conference 2006

Andrew Green

James Aitchison

OPENING SESSION: TV RATINGS & NETWORKING WITH YOUTH

Chair for the day, TNS's Jennie Beck, opened with the observation that many of the themes and issues to be discussed were not even thought...

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