Campaign details
Brand: ZenBrand owner: Yandex ZenEntrant company: Yandex, MoscowMarket: Russian FederationSector: Websites, online services, appsMedia channels: Content marketing, Mobile & apps, Online display, Online video, Public relations, Social media, Websites & microsites, Word of mouth, influencersBudget: Up to 500k
Creative assets
Read the full case study here
Ladder scores were given during judging and reflect the case study contents before any confidential information was redacted....