Campaign details
Brand: McDonald'sBrand owner: McDonald'sEntrant company: Leo Burnett - The PhilippinesIdea creation: Leo Burnett ManilaMarket: AsiaSector: RetailMedia channels: Merchandise & free gifts, Events & experiential, Word of mouth, influencers, KOLs, Social mediaBudget: 1 - 3 millionCampaign video
Creative assets
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