Kioxia: The world's first AI manga

Semiconductor brand Kioxia created an AI manga to rebuild its B2B brand awareness, brand power and brand image as an industry leader in Japan.

Campaign details

Brand: KioxiaBrand owner: Kioxia Holdings CorporationEntrant company: Wunderman Thompson TokyoIdea creation: Wunderman Thompson Tokyo / Kioxia Corporation, TokyoMarket: JapanSector: Information technologyMedia channels:Content marketing, Public...