Campaign details
Brand: Dettol Brand owner: Reckitt Entrant company: McCann WorldgroupIdea creation: McCann WorldgroupMarket: India Sector: Cleaners & detergents Media channels: Social media, Packaging & design, Print - general, Websites & microsites, Word of mouth, Influencers, KOLsBudget: 1 - 3 millionCampaign video
Creative assets
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