Polarization in the US is fueling a new wave of reliable, authentic influencers

Shawn Francis

Influencers have pivoted to thrive in the polarized United States.

This article is part of the January 2021 US Spotlight series, “Marketing in a polarized nation.” Read more

Polarized America is not new. But, like many things, it has been accelerated by the 2020 Presidential elections, and further magnified by other developments...

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