Consumer outlook is cautious in 2023, with decreased spending predictions for meal-kits, non-necessities

An overview of consumer outlook based on NielsenIQ's 2023 report: 

Consumer outlook is skewing financially cautious at the start of 2023, according to a recent report from measurement firm NielsonIQ, with 44% of consumers surveyed reporting a commitment to spend less on dining out, as well as 40% citing a need to spend less money on clothing.  

That said, not all sectors of retail will be equally affected by the economic downturn. The report finds consumers relying more on discretionary goods, with some spending less on products potentially considered inessential, such as prepared meal kits and snacks. How these attitudes will affect subscription-based mealkit programs remains unclear. 


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