UK, Radio advertising expenditure by type

Outlines growth trends in UK radio advertising expenditure between 2000-2016.

Radio advertising expenditure in the UK amounted to £645.8m in 2016, according to data from Radiocentre and the Advertising Association/WARC Expenditure Report. This represents year-on-year growth of 5.4% from 2015, when total spend amounted to, a share which rises to .

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands