UK, Newspaper advertising expenditure by format

Outlines growth trends in UK newspaper advertising expenditure by ad format between 2007-2016.

Newspaper advertising expenditure in the UK amounted to £2,123m in 2016, according to data from the Advertising Association/WARC Expenditure Report. This represents a year-on-year fall of 11.5% from 2015, when total spend amounted to £2,3, down from 30.8% a decade earlier.In display-only terms, print newspapers were the fourth-largest advertising medium in 2016, .

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