Retail brands are most optimistic about future, travel the least

An overview of chief marketing officers' (CMOs) views on the expected impact of the business climate in the next 18–24 months on business performance.

Travel and hospitality brands are least optimistic about the next 18 to 24 months, according to a Gartner survey of marketing executives in North America, France, Germany and the UK at companies with at least $500m in annual revenue.

Just one-fifth (22%

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