Middle East, Advertising expenditure by medium

Overview of advertising expenditure in the Middle East, 2007-2016.

Advertising expenditure in the Middle East was valued at US$ 17.9bn in 2016, according to data from WARC. This represents a year-on-year drop of 11.2% from 2015, when total spend amounted to US$ 20.2bn. Data show the Middle East registered consistent

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