Marketers more optimistic about Amazon Alexa than Google Assistant

An overview of marketers' opinion on current and long-term potential of different voice assistants.

Marketers see the greatest current potential with Amazon Alexa, according to the latest researchfrom Voicebot.ai and Voices.com. Over 60% of marketers in the US and Canada think Amazon Alexa is the voice assistant with the greatest potential today, li.

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