JCDecaux revenue fell two-thirds in Q2

Rob Clapp

An overview of JCDecaux's revenue by geography during the coronavirus (COVID-19) outbreak.

JCDecaux has seen its revenue drop by two-thirds in the second quarter of 2020 with Asia Pacific and the UK being hit particularly bad, according to the latest company reports.

Following the coronavirus (COVID-19) outbreak and enforced lockdown, total revenue fell to €351.9m in Q2 2020. This is the lowest level of revenue generated in 17 years, since the third quarter of 2003.

The company says audience levels in some markets are "close to pre Covid 19" levels but revenue doesn't yet reflect this gradual return of consumers. Transport audiences are "lagging significantly", a major blow given that this segment...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands