Fewer people in Belgium are paying for online news, according to the latest data from YouGov and the Reuters Institute for the Study of Journalism. Just one-tenth (10.9%) of internet users said they have paid for or accessed paid online news content in the last year.
While this share rose from 12.2% in 2016 to 14.1% in 2018, it has recorded the first decline this year. This places Belgium below the Europe average of 11.5%.
This puts more pressure on Belgian publishers, as advertising revenue has continued to decline. Newspaper and magazines accounted for one-third (32.6%) of all...