Growth in Facebook advertising revenue and user activity has slowed in the second quarter of 2020 as a result of the coronavirus (COVID-19) outbreak, according to the latest company reports.
Advertising revenue rose 10.2% to $18.3bn in Q2 2020, the lowest...
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We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.
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Bray Leino
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