UK internet users are uncertain about the effectiveness of GDPR, according to the latest data from GlobalWebIndex. Across all age groups, 46.0% of respondents indicated uncertainty (an answer of three) over whether GDPR has been effective in protecting their data. Those aged 35-44 indicated the greatest level of uncertainty, at 49.0%, compared to 41.2% for those aged 55-64.

However, more respondents believed GDPR has been effective than ineffective. Across the age groups, 35.2% believed it was effective (an answer of four or five) while only 18.7% thought it was ineffective (an answer of one or two). This difference was particularly strong for the 45-54 group, where 37.8% claimed effectiveness and 16.9% claimed ineffectiveness.