Consumers are unsure of how brands should advertise during the novel coronavirus (COVID-19) outbreak, according to researchby GlobalWebIndex. In a survey of consumers across 13 markets from the 16th to 20th of March, 37% said brands should advertise as...
An overview of consumer opinion on how brands should advertise in response to the novel coronavirus (COVID-19) outbreak across 13 markets.
WARC subscribers can sign in to keep reading
Not a subscriber?
WARC helps you to plan, create and deliver more effective marketing
-
Prove your case and back-up your idea
-
Get expert guidance on strategic challenges
-
Tackle current and emerging marketing themes
WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Dasha Boryso
Strategy Partner, Fetch
You’re in good company
We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.
* Top 10 brands