Cinema advertising expenditure in the US was valued at $743.1m in 2017, according to data from the Cinema Advertising Council (CAC). This represents a year-on-year decrease of 5.9% from 2016, and coincided with North American cinema admissions dipping...
US cinema adspend records worst decline since 2014
An outline of growth trends in US cinema advertising expenditure between 2000 and 2018.
