North America, Advertising expenditure by medium

Overview of advertising expenditurein North America, 2007-2016.

Advertising expenditure in North America stood at US$ 193.3bn in 2016, according to data from WARC. This represents year-on-year growth of 8.0% from 2015, when total spend amounted to US$ 179.0bn. North America has only just overtaken the level of advertising...

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