Although mobile marketing continues to attract investment, two-fifths (43%) of EMEA marketers expect to cut their mobile budgets as a result of the coronavirus (COVID-19) outbreak, according to new survey datafrom WARC and the Mobile Marketing Association...
COVID-19 hits EMEA mobile budgets but marketers agree on effectiveness
An overview of EMEA mobile budgets in the face of the novel coronavirus (COVID-19) outbreak.
