Vodafone Retail: Diwali Delights

Alok Srivastava, Udit Sharma

Telco Vodafone India drove customers towards special offers and triggered delight in a Diwali campaign using augmented reality to enable customers to send festive greetings.

Campaign details

Brand: Vodafone Retail Brand owner: Vodafone Lead agency: Ogilvy & Mather Country: India Industries: Electrical retail Media channels: Mobile & apps, Online video, Print- general, unspecified, Social media, Virtual & augmented reality Up to 500k

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