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US Cellular: Most Valued Coach
Mobile operator US Cellular reinvented a community focused programme – Most Valuable Coach – with a user-driven voting contest on social media to win over new customers and keep existing ones engaged in the US.
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By only relying on personal opinions or guesswork, not facts, you risk wasting millions of dollars, losing credibility and impact.
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WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Strategy Partner, Fetch
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