Uber India: #JerseyKnowsNoGender

Transportation network brand Uber partnered the ICC Women's T20 Cricket World Cup in India for a social media campaign to promote equality and build brand awareness.

Campaign details

Brand: Uber IndiaBrand owner: Uber India Systems Ltd.Lead agency: Dentsu WebchutneyContributing agencies: ITW, Corner Stone InteractiveCountry: GlobalIndustries: Rail, coach, boat & car rentalMedia channels:Online video, Social media, Sponsorship...