Campaign details
Brand: MediaMarktBrand owner: MediaMarkt Saturn Holding Magyarország Kft.Lead agency: Wavemaker HungaryContributing agencies: Umbrella Kreatív Műhely Kft., Be Social, Café PrCountry: HungaryIndustries: Electrical retailMedia channels: Content marketing, Online video, Programmatic display, Public relations, Sales promotion, Television, Websites & micrositesBudget: Up to 500k
Executive summary
Heroes of Sales is an original web series from consumer electronics store brand MediaMarkt, which differentiates the brand, builds image, serves both strategic and business goals, shows something unique and entertains people, all at the same time.
The web...