Elevit: The First Hello

Mark Bowling, Mimi Lu, Alisha Kmetz, Joanna Shih

This case study shows how Elevit, a prenatal vitamin supplement brand, increased sales by finding a creative solution to regulatory obstacles in China.

Campaign details

Brand: ElevitBrand Owner: BayerLead Agency: PHD ChinaContributing Agency: J. Walter ThomsponCountry: ChinaIndustries: Non-prescription, OTC productsMedia Channels:Content marketing, Online display, Online video, Programmatic display, Search...

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