Bad Lab: Man-gineered

Bad Lab the men's personal care brand disrupted the market in Malaysia with its new range designed especially for men.

Campaign details

Brand: Bad Lab Brand owner: Citychemo Manufacturing (M) Sdn Bhd Agency: Merdeka LHS Market: Malaysia Industries: Shaving products Media channels: Online video, Packaging & design, Point-of-purchase, Sales promotion, Social media, Websites & microsites Up to 500k

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