Campaign details
Brand: NAACP Atlanta Brand owner: NAACP Entrant company: 22SquaredIdea creation: 22Squared Atlanta Market: North America (general region) Sector: Charities & voluntary organisations Media channels: Radio & audio, Online display, Social media, Virtual & augmented reality, Online videoBudget: No budget
Executive summary
Across the nation, Black Americans are haunted by symbols of hatred that glorify a past where they weren’t considered fully human. Many Americans are unaware that these relics still exist today, and those that are aware assume that nothing can be...