Volkswagen T- Roc: Born Confident launch

Volkswagen, the German carmaker, launched its T-Roc model on the Italian market through a cross-media campaign.

Campaign details

Brand: Volkswagen Brand owner: Volkswagen Group Lead agency: PHD Contributing agencies: DDB Country: Italy Industries: SUVs, 4x4s Media channels:Integrated, Online display, Online video, Outdoor, out of home, Search marketing, Social 5 - 10 million

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