Pepsi: A/R Football

Pepsi built Thailand's first web-based augmented-reality football game topped off with great prizes that were very appealing to its young, target audience.

Campaign details

Brand: PepsiBrand owner: Suntory PepsiCo Beverage (Thailand)Lead agency: Mindshare ThailandCountry: ThailandIndustries: Carbonated soft drinksMedia channels:Games & competitions, Livestreaming, Online display, Programmatic display, Social...

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