Dell Japan: Workforce transformation partnership with Nikkei Business Online

Dell Japan maximised the benefits of its IT solutions providing valuable information about workforce transformation.

Campaign details

Brand: Dell Japan Client SolutionsBrand owner: Dell JapanLead agency: MediaCom JapanCountry: JapanIndustries: PCs, computing, Information technologyMedia channels: Content marketing Budget: Up to 500k

Executive Summary

One of the key factors to activate workforce transformation receiving considerable attention in recent years in Japan, is IT solutions. However, there are still many cases where IT projects get derailed or not scaled down the entire organisation, ending in failure.

Dell Japan managed to help IT decision makers identify ways to maximise the benefits of IT solutions and technologies, by...

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